LickiMat® – Buddy & Soother (Enrichment Mats for Dogs)
LickiMat® – Buddy & Soother (Enrichment Mats for Dogs)
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EASY CLEAN
STRONG
SAFE PLAY
Enrichment? Check. Calm behaviour? Double check. Stylish enough to leave on the kitchen bench? Hell yes.
The LickiMat® is a simple (but genius) way to feed treats, meals, or supplements while promoting calm, slow licking and reducing anxiety. Whether you’ve got a new puppy, a nervous rescue, or just a snack-loving legend, this mat keeps their brain engaged and their tongue working overtime.
Spread it with yoghurt, peanut butter, wet food, or raw meals. Freeze it for a longer-lasting experience. Use it during grooming, vet visits, crate time, or when you just need a minute to yourself.
Available in two lickable textures:
Buddy (cross maze for chunkier foods)
Soother (fine nubs for a gentle, slow lick)
Why we love it:
- Reduces stress, boredom, and gulping
- Slows eating and promotes digestion
- Helps build positive associations with crates, grooming, etc.
- Freezer-safe for long-lasting enrichment
- Easy to clean
- Made from non-toxic, food-grade TPR
- Designed by vets and trainers
Size:
Approx. 20cm x 20cm – perfect for dogs of all shapes and snouts.
This is a lick mat, not a chew toy. Supervise use and remove once empty if your dog is prone to gnawing.
Shipping & Returns
Shipping & Returns
Shipping:
Australia Wide Shipping is a flat rate of $10 but if you spend $150+ shipping is on us!
We aim to have your kit packed and posted within 48hours. Check out our shipping link for more info.
No Bullsht Returns Policy
We get it - sht happens, and sometimes you might want to return your Kit. So, let's cut to the chase and get straight to our no-nonsense Returns Policy!
Click the link to fetch our...
Material
Material
For fun interaction and different food/treat types, three Classic designs are available: Soother, Buddy and Playdate. The LickiMat Soother, with its brush nub design, is perfect for soft and liquid treats like yogurt, purees, gravy or liquid treats and foods.
- Made from non-toxic food grade TPR (Rubber)
- 20 x 20 cm / 8″ x 8″
- Suitable for all dogs (supervise and train all dogs)
Care Instructions
Care Instructions
- Freezer safe
- Microwave friendly
- Hand wash only
- no BPA, no PVC, no Silicone, no Phthalates
- recyclable
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Let customers speak for us
from 24 reviews
Big Gary has loved this since the day it arrived. In fact, loves it so much he takes it to bed. It’s the only toy he hasn’t ripped to shreds. Durable, tough, long lasting, quality product we highly recommend 😊

Amazing toy! Both our gsd puppies love the. So much!!!! They are durable and squeak which is so good to keep them entertained and fun

My GSP loves this, we have been attaching it to his flirt pole & it’s been great for getting rid of excess energy. The handle is great for tug when inevitably catches it.

Great quality! Our tug and squeaky inside is still going strong definitely a favourite with our corso pup!

So happy with this collar! Beautiful colours and great quality and fit. Now I want to buy more of them in all the colours!

This is Millicent’s go to toy, she loves it so much and it is great quality, she can’t destroy it

Tippi looks awesome In her new collar.

Fantastic quality. Easy to clip on and off. The components are very high quality. I asked about clip sizes and the response from WAGD was quick and very helpful. Great delivery with up to date shipping. I highly recommend.

We love our new long lead! It’s amazing for sniffaries, is really high quality and durable, feels great to hold and is super a stylish design. The best part is, it doesn’t end up in knots like so many long lines do when you have a big doggo running all over the place!

I’ve had so many compliments about my Wagd multi length lead. The clasps are sturdy and the stitching is really good quality; no chance of snapping or falling apart.
The options for lead length are perfect too. I love that the lead is slightly longer than normal and allows my pup a bit more freedom!

Well thought out, researched and tested products for dogs! Beautiful aesthetics too, and sit so nicely on the dog.

Love this lead! So easy to adjust, nice and long for bush walks and the shorter length is perfect for footpaths. Also super easy to fasten around a table leg at the cafe. 🐾💙

THE TUG LIFE CHOSE ME!

THE TUG LIFE CHOSE ME!

THE TUG LIFE CHOSE ME!

THE TUG LIFE CHOSE ME!
